By
MARSHA MERCER
Yahoo chief
executive Marissa Mayer has decreed that workers must start showing up at the
office.
Uh, oh. What
if her employees get less work done -- not more?
Contrary
to what many employers think, telecommuters actually work more overtime than
their office-bound colleagues, Mary C. Noonan of the University of Iowa and
Jennifer L. Glass of the University of Texas at Austin reported last June in “Monthly
Labor Review.”
In their
article, titled “The hard truth about telecommuting,” the sociologists say people
who work regularly, but not exclusively, at home work between five and seven hours
more per week than those in the office.
Noonan
and Glass studied telecommuting trends of nearly 67,000 workers from the
mid-1990s through the mid-2000s and found that telecommuters were far less
likely to work a regular schedule and more likely to work more than 40 hours a
week.
Fans laud
telecommuting for everything from reducing traffic congestion and air pollution
to boosting productivity and promoting work-life balance. Employees in cubicles
dream of padding down the hall in their slippers to sit at their computers and
having more time for children and other relatives. But the study suggests a
dark side to telecommuting: It may allow employers to increase or intensify work
demands among salaried employees.
Mayer stunned
not only Yahoo employees but the 21st century workplace when her
human resources chief sent an internal memo telling employees “We need to be
one Yahoo! and that starts with physically being together.” Angry employees
leaked the memo to Kara Swisher at All Things D, a site that covers the digital
world.
The memo
raises an intriguing point. What are we missing with our reliance on email and
texting? “Some of the best decisions and insights come from hallway and
cafeteria discussions, meeting new people, and impromptu team meetings,” the
memo said.
The
irony was delicious, an Internet search company insisting that people chat face
to face. How quaint. What’s next – typewriters and carbon paper?
Mayer,
who was hired to breathe life into Yahoo, became its chief executive at 37
while pregnant with her first child. Working women hoped that she, of all
people, would be sympathetic to the needs of other working moms. She reportedly
lavished free food and iPhones on Yahoo employees. When that didn’t turn the
company around, she reined in the troops – and reaped criticism from all sides.
Even
fellow CEOs questioned her judgment. Richard Branson, founder of Virgin,
blogged about trust. “To successfully work with other people, you have to trust
each other. A big part of this is trusting people to get their work done
wherever they are, without supervision,” he wrote.
No one would
argue with the value of trust in the workplace, but what happens when the trust
is abused? The New York Times reported that some Yahoo employees used their working
time at home to start their own businesses.
Several
studies have found that telecommuting improves productivity. To spark
innovation, though, research suggests interaction is key. Yahoo joins a few
other large corporations that have upset workers by requiring them to show up.
The
uproar strikes many as rich people’s problems. Most Americans juggle jobs and
family without the luxury of being able to work at home.
White, college-educated
managers and professionals are far more likely to telecommute than is the
population as a whole. Telecommuters are less likely to be black and Hispanic. Noonan and Glass also found that while many
companies say they have flexible workplace policies, the rate of telecommuting has
stayed at about 17 percent through the mid-2000s.
The federal government has increased telecommuting. Three
years ago, President Barack Obama and first lady Michelle Obama sponsored the
first White House forum on workplace flexibility. In December 2010, the
president signed the Telework Enhancement Act, requiring federal agencies to
promote working remotely.
Yahoo intends
to be “the absolute best place to work,” the memo said. Mayer may yet discover
that more work gets done at home than in the hallway and cafeteria.
© 2013
Marsha Mercer. All rights reserved.
30